Reinventing the smart lighting experience with IKEA

IKEA asked frog to help design a smart lighting system as convenient and intuitive as the traditional light bulb. Now available in IKEA stores, TRÅDFRI was brought to market by a newly established 'Home Smart' business within IKEA.

“The LED bulbs in TRÅDFRI are a very good example of how an old, familiar product such as the light bulb can suddenly do so much more, enabling more people to have better light.”

Bjorn Block, Business Leader for IKEA Home Smart

Easy and Accessible

Sophisticated lighting with a simple user experience demands good design. Wireless and plug-and-play, TRÅDFRI can be installed by anyone. A remote control and mobile app place control within reach of every family member. The result is a system designed for what smart lighting should be, rather than the status quo.

Concept Sketch to Checkout Counter

Through user research and strategy insights, frog provided a broad product vision. With the opportunity clearly framed, frog designed physical and digital components that were consistent with IKEA’s democratic design principles. frog’s parent company, Aricent, architected and developed software to realize the TRÅDFRI lighting experience.

New Design Capabilities

Over three years of collaboration, the TRÅDFRI program allowed IKEA to incorporate design capabilities essential to the development of connected products, helping grow and evolve both their Home Smart product line and business for the future.

key milestones

Early 2014

IKEA looked to frog to help design a better home lighting system, beyond a bulb and switch.

October 2016

A basic TRÅDFRI kit containing a remote control and LED bulb was launched in Belgium, Czech Republic, Italy, and Sweden.

April 1, 2017

IKEA launched its TRÅDFRI smart lighting line including LED bulbs, dimming kit, motion sensor kit, remote control, and gateway kit in Europe and North America.

frog continues to work with IKEA to plan, prioritize and design new features and products as they grow their internal capability to develop and launch digital and connected products.

Related Case Studies

Work with frog

Our work fundamentally changes the way businesses and industries operate, creating measurable value for our clients, end users and society. Talk to our business development team about working with frog.

Media Inquiries

We actively engage in conversations at the intersection of design, technology and business. Contact us with interview and speaking requests.

Careers at frog

We look for hybrid talents and build our global teams around divergent expertise, which allows us to solve problems and uncover opportunities in unique ways. See current opportunities and apply.