Customer Experience Design
Customers and businesses connect in a myriad of ways—encountering each other in person, through physical service interactions and digital channels, and even in the exchange of data. frog combines human-centered design with leading-edge technology to deliver compelling experiences that move markets and transform businesses.
frog uses a variety of data analysis and research tools and to understand existing interactions with customers across touchpoints, and anticipate shifts in customer expectations. These are mapped against the capabilities and culture of our clients’ organizations, to inform possible growth paths.
frog sets clear objectives for distinctly better customer experiences, with an eye toward what is possible instead of what is already popular.
frog’s design, strategy and technology teams create experiences that are in step with our clients’ growth strategies and feasible to execute, helping our clients create real value in their customers’ lives that can be sustained over time.
We collaborate across business units to create translate a shared vision of the future into a cohesive ecosystem of brands, products, and services. We also give our clients practical tools to maintain a cohesive customer experience over time and prevent fragmentation.
Our data scientists help organizations make the most of what they already know about their customers, mining existing information to identify opportunities to bring entirely new experiences to the market.
Our work fundamentally changes the way businesses and industries operate, creating measurable value for our clients, end users and society. Talk to our business development team about working with frog.
A new customer experience design transforms BNY Mellon into a digital-first company
Brand must be expressed through the experience of a product or service.
An interview with frog's CEO Harry West on companies increasingly embracing “design thinking” as a core business practice.
We actively engage in conversations at the intersection of design, technology and business. Contact us with interview and speaking requests.
“We piece together not just what the customer need is, but also look at the company and what they’re able to deliver today, in order to imagine how they will need to flex and grow in order to compete in this disruptive future we’ve envisioned together.”