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50 Years / 50 Designs

Here we take a look at 50 of the most awe-inspiring, game-changing and award-winning works from our portfolio from the last 50 years. Download our frog50 app to unlock AR experiences and find our four frog50 image tokens on this page (look for our AR marker!) or in our studios. Check back for new AR experiences throughout the year. For support or inquiries about the frog50 app, contact us at frog50appsupport@frog.co

frog50

1969-1979

Form Follows Emotion

Hansgrohe Tribel Showerhead

This dynamic showerhead showcases the diversity in frog’s early industrial design portfolio.

Wega TV Classic

This bold design was the first large color television set to be made of structural polystyrene foam, a brand new technology at the time.

Wega Collection

frog achieved international visibility working with Wega. The complete collection is part of the New Collection of the Museum of Applied Arts in Munich.

KaVo Dental Chair

frog drew on emotion and ergonomics to create a specially engineered dental chair that accommodates dentist mobility while maximizing comfort.

Sony Consumer Electronics

frog helped to produce concepts for wearable electronics that led to the legendary Sony Walkman.

Sony Trinitron

The cutting-edge, flatscreen Sony Trinitron television set was awarded an Emmy for its contributions to the entertainment industry.

Louis Vuitton

Aimed at elite business executives, frog designed Louis Vuitton’s elegant and durable suitcases with reinforced corners and luxury materials.

Wega Concept 51K

This show-stopping, all-in-one, turntable, cassette tape player and radio tuner is now part of the design collection of the Museum of Modern Art in New York.

1979-1989

The Apple Era

Apple IIc

The IIc was named Time Magazine's “Design of the Year” and chosen for the collection of the Whitney Museum in New York.

Apple Snow White Design Language

frog created the iconic Snow White design language to unify a diverse portfolio of computing products.

Yamaha Motorcycle

Now a part of the permanent collection of the San Francisco Museum of Modern Art, this futuristic design concept reimagined the Yamaha FZ750.

Logitech

frog helped Logitech focus on what their users wanted most to differentiate through the design of computer peripherals, brand identity and packaging.

NeXT Cube

When Steve Jobs left Apple to found NeXT, he partnered with frog to stand out in the market. The resulting Cube was free-standing and made of magnesium.

Fissler Magic Line Cookware

frog designed an array of products for the new, evolving requirements of modern cooking methods.

Sun Microsystems SPARCstation

Smaller than others on the market, SPARCstation was one of the most successful computers of its kind.

1989-1999

Going Digital

KaVo Dental Chair

Building off the success of their initial collaboration, frog and KaVo designed a series of ergonomic dental chairs in a partnership that spanned more than three decades.

AT&T Digital Answering Machine

frog designed a revolutionary, all-digital answering machine during the age of cassettes.

Zeiss Optics, Binoculars

Designed by frog, these sophisticated and powerful pocket-sized binoculars designed for on-the-go viewing won an iF World Design Award.

Dual Electronics

This reinvention of the Dual line of consumer electronics introduced a streamlined panel that could be removed and used as a remote control.

Olympus BX40 Microscope

Beautiful and functional, the BX40 quickly became the world’s best-selling microscope.

Lufthansa

During a year-long engagement, frog worked with Lufthansa to streamline the check-in process and passenger experience in the Frankfurt Airport.

Vadem Clio

An early convertible tablet computer, this award-winning design serves as a predecessor for current handheld PCs and tablet devices.

SAP

frog gave SAP's flagship enterprise application a radically human-centered redesign that informed the design of a subsequent suite of web applications.

1999-2009

Design that Transforms

frog developed GE’s UX Center of Excellence as a broad framework for internal knowledge-sharing and collaboration.

Disney Consumer Electronics

Combining Motorola technology with Disney magic, frog designed a kid-friendly mobile phone.

Sky Set Top Box

Well-received by critics and customers alike, the Sky HD Set-Top Box was named “Most Wanted Product of 2006” by European magazine T3.

Turbochef

The Double Wall Speedcook Oven is frog’s solution for a product that can make high-quality meals and save valuable time.

Zeiss Cinemizer

This lightweight, wearable device easily connects to mobile phones and portable media players to provide a fully immersive 2D and 3D viewing and gaming experience.

HP Touchsmart

frog created and improved the user experience, the interface software and several key apps for five generations of TouchSmart, a game-changing touch-enabled PC.

frog LED Lightbulb

frog arrived at a concept for an LED lightbulb that offered better efficiency than CFL bulbs, providing desirable light quality, all in a package that will last 30 years.

Project Masiluleke

‘Project M’ was launched to help those living in African regions hit hardest by the global HIV/AIDS epidemic utilize mobile technology for awareness and education.

Flextronics Imerj Phone

This custom smartphone experience, built on the Android operating system, elegantly takes full advantage of the device’s single and dual screen displays.

Vogue Italia

frog redesigned the web version of Vogue Italia (vogue.it) with a strong focus on content, creating highly editorial layouts that are both modular and flexible.

2009-2019

New Design Frontiers

Ecotality Blink

This line of electric vehicle chargers used the latest technology, but followed the intuitive shape of traditional pumps to improve adoption.

Sound United

To break into the lifestyle audio market, Sound United came to frog for a product strategy that informed three differentiated brands and nine products.

LQD Palo

These free-standing structures were designed as radically new, energy-efficient communication hubs that shape the way cities engage with their citizens.

Storz Modulith

Storz asked frog to design a smaller, lightweight ESWL (Extracorporeal Shockwave Lithotripsy) device that lessens patient discomfort.

Backpack PLUS Toolkit

frog worked with Unicef, MDG Health Alliance and over 60 organizations to design a toolkit to empower and activate Community Health Workers.

Intel

To showcase the benefits of a new high-performance chip, frog and Intel partnered to create a point-of-sale and signage system that reimagines retail as we know it.

Rambus

frog partnered with Rambus, a semiconductor company, to develop a new IoT strategy and a series of emerging technology prototypes.

BNY Mellon

frog's digital design language for BNY Mellon drives business by connecting with customers across the digital ecosystem.

Aspect Imaging

Aspect Imaging partnered with frog to realize Embrace, a ‘baby-centered’ Neonatal MRI designed for premature infants and the medical teams who care for them.

Heatworks

Through frogVentures™, frog partnered with Heatworks to launch a new internet-connected, tankless, electric water heater and mobile application.

Meizu PRO 7

frog reimagined the smartphone for Meizu, using high quality materials and cutting-edge technology, featuring the world’s first touch-enabled back display.

Yona

A team of frogs set out to completely redesign the current pelvic exam experience from exam rooms, to instruments, to how patients receive their results.

Charlie

Through AI, machine learning and natural language processing, Charlie Personal Finance makes it easy and delightful for users to save and spend smarter.

BT TV

frog helped BT embrace a customer-centric strategy to deliver a next-generation TV experience, winning numerous awards in the process.

Porsche

frog’s collaboration with Porsche resulted in the launch of multiple apps, a code library and a user-centered methodology to scale the delivery of digital experiences.

Tempo

Designing for the future of manufacturing, frog partnered with Tempo on a mission to transform how companies bring products to market.

SFMoma

frog designed an immersive space that invites audiences to experience a 21st century, augmented reality-enabled interpretation of Magritte's work.

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